Wall of the Wasatch

Role: Creative Direction, Director
Usage: Social, Youtube, Broadcast, PR

The Challange

Introduce Vivint to Utah’s newest introduction: The Utah Mammoth.
Leverage The Utah Mammoth’s growing popularity and star players in a way that felt natural and not forced.

The Idea

Porch Potection:
From protecting the net from fly pucks to protecting the porch from lurkers, the Wall of the Wasatch, Karel Vejmelka, knows the next best option is Vivint.

Showcase Karel working hard to keep his packages protected on the porch as he would the net knowing while he’s fast, there is only one faster, Vivint. Time to turn your “rest days” into real rest days. Vivint’s got it from here.

Execution

  • 1 8 hour production day

  • 12 person crew

  • budget $25k

  • Talent: Karel Vejmelka “Veggie”

Social Metrics

120

1.7K

6K

107K

Behind the scenes:

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Utah Mammoth 25